MODULE 3: TIPS ON CREATING A STUNNING WEBSITE
Create 5 stunning pages for your website!
VIDEO 1: SETTING UP YOUR SQUARESPACE TEMPLATE
EXERCISE: IF YOU PURCHASED A SQUARESPACE WEBSITE OR OPTED FOR THE 'TRIAL', I HIGHLY RECOMMEND GOING THROUGH ALL OF THIER TUTORIALS! IT WILL SAVE YOU A TON OF TIME LATER.
- Browse through all the templates
- Choose one that appeals to you!
VIDEO 2: SHOWCASE YOUR BRAND
EXERCISE: CREATE A COLOR STORY
- Choose a color palate that you will use on your website
- Mix & Match 3-6 colors
EXERCISE: CHOOSE YOUR FONTS
- Think about your audience
- Handwritten for rustic
- Cursive for elegant
- Modern for urban
EXERCISE: FIND OR CREATE 3 PICTURES FOR YOUR HOMEPAGE
- Do you want to brand yourself and be on the front page?
- Do you want to brand your services?
- Do you want to blog on the front page?
Post it on the Facebook page for feedback!
EXAMPLE: MEN'S HEALTH (AGES 30-45), COLLEGE EDUCATED
EXAMPLE: FAMILY PRACTICE, MARKETING TOWARDS MOMS, DIY,PEDIATRICS
VIDEO 3: CASE STUDIES OF SUCCESSFUL BRANDS
EXERCISE 3: VISIT EACH WEBSITE AND SEE HOW THEY ARE COMMUNICATING THEIR MESSAGE
Wellness Mama is a natural health website geared towards moms. This website gets over a million hits a month! Kate the founder has NO natural medicine training!.... Think about what you could do?
What she does right: She writes captivating titles, gives away lots of great useful information, engages the audience, wrote a book
The Skinny Confidential Whether you like it or not, this website was voted the #1 health blog in the United States! She is currently attaining her "nutrition certification".
What she does right: She brands healthy living as a lifestyle, She let's people into her life, adds style to every photo shoot, wrote a book and provides lots of useful information.